This text incorporates some spoilers for Wednesday’s episode of “The Price Is Right,” airing on CBS at 10 a.m. PT.
It’s solely 8:30 a.m. on a Tuesday in early February, however a celebration is in full swing at a church in Glendale. Although not a spiritual occasion, the event is definitely historic. This morning, “The Price Is Right” will tape its landmark 10,000th episode at Haven Studios close by.
Devoted followers of the sport present are congregated on the church, which doubles as an viewers holding space, and they’re decked out in colourful, do-it-yourself “The Price Is Right”-themed T-shirts, hats and equipment. They’re clapping and dancing to upbeat tunes taking part in over the sound system and smiling ear to ear. For this fortunate group who managed to safe tickets to the milestone episode, airing Wednesday, it’s a uncommon likelihood to be a part of the legacy of the longest-running sport present on tv.
“The Price Is Right” premiered in 1972 as a half-hour sport present, following an earlier model hosted by Invoice Cullen from 1956 to 1965. It expanded to an hour in 1975. With host Bob Barker and announcer Johnny Olson (and his catchphrase, “Come on down”), “The Price Is Right” turned not solely a daytime staple however a cultural establishment.
The present stays in style and continues to thrive, because of Drew Carey, who took over as host in 2007 after Barker retired (he died in 2023). With a fan base that’s as loyal as ever, tickets to right now’s taping had been snatched up in mere days.
“It’s a once-in-a-lifetime opportunity,” says Richard Shannon, a moderator of “The Price Is Right” Reddit group, who’s carrying inexperienced to represent cash and a custom-made tie for the event.
Behind the scenes of “The Price Is Right”: A golden dollar-sign prop on the transfer backstage.
(Sonja Flemming / CBS)
Shannon, who has flown in from Key Largo, Fla., along with his household, is not any stranger to the present’s tapings; that is his sixteenth time attending. A fan of the present for way back to he can keep in mind, “The Price Is Right” has extra not too long ago turn into a cornerstone of his each day routine. He leaves work every weekday morning to observe the present at residence along with his octogenarian mom for whom he and his spouse, Sherry (a former “The Price Is Right” showcase winner), are caregivers.
Sacramento native Ryan Digman additionally has a deeply private connection to the present. Wearing a yellow T-shirt that reads “I am a dad on a mission to spin the wheel” — a reference to the present’s well-known Massive Wheel — he shares that Nick, his 8-year-old son with autism, realized a few of his first phrases by watching “The Price Is Right.” A framed photograph of Nick is displayed on his shirt, together with bedazzled greenback indicators and good luck charms. To nab his spot on the entrance of the road, Digman arrived at 4:30 a.m. “I’m hoping to get called down. I think my chances are really great,” he says. “My boy is excited to see me get up there.”
Though it might seem spontaneous, contestants are literally chosen by way of transient interviews with a producer in the course of the hours previous the taping. Nevertheless, they don’t discover out they’ve been chosen till their names are introduced. Of the 166 viewers members, 9 will probably be referred to as to “come on down” to Bidders’ Row, and 6 will advance onto the stage.
When the clock strikes 9:45 a.m., it’s time for this rowdy bunch, who give up their cellphones for the taping, to maneuver into the studio. Inside, the brightly lighted room pulses with vitality because the dance get together continues amid the set’s explosion of vibrant colours. The present’s iconic brand, greenback indicators and daisies dot the partitions, with nods to the ten,000th episode, together with a 10K-shaped floral association.
The thrill within the viewers heightens when announcer George Grey greets the viewers. Sporting a black sequin jacket and black shirt embellished with gold stars, he shares directions whereas protecting issues upbeat, playfully joking with the group. “This is way different from when you’re in your underpants on your couch eating Cheerios, yelling at the TV,” he says.
Announcer George Grey greets followers earlier than the episode: “This is way different from when you’re in your underpants on your couch eating Cheerios, yelling at the TV.”
(Sonja Flemming /CBS)
At 10:35 a.m., he kicks off the taping. “Here we go, time to make a little history,” he says earlier than asserting the names of the primary 4 contestants. Amongst them is Digman.
Because the viewers cheers, the environment turns into much more electrical as Carey — carrying a gold metallic tuxedo jacket, a throwback to Previous Hollywood glamour — emerges onstage to a powerful refrain of “Drew! Drew! Drew!”
Together with his affable nature, Carey leads contestants by way of the present whose format hasn’t modified since 1975: Bidders’ Row; pricing video games; Showcase Showdown, the place they spin the Massive Wheel; and the ultimate spherical, Showcase. For the ten,000th episode, nonetheless, money prizes are considerably larger.
One other deviation from the norm is all six fashions are a part of right now’s episode: Rachel Reynolds, the longest tenured at over 20 years, together with Amber Lancaster, Manuela Arbeláez, James O’Halloran, Devin Goda and Alexis Gaube. (The present sometimes options two every episode.)
Digman, whose profitable bid advances him to the stage, goes on to win his pricing sport. Shocked as he rakes in $100,000, he bursts into tears and drops to the ground overwhelmed with emotion. The group goes ballistic for Digman.
Ryan Digman, left, a contestant on “The Price Is Right,” with host Drew Carey.
(Sonja Flemming / CBS)
And therein lies the fantastic thing about “The Price Is Right.” Disneyland could also be “the happiest place on Earth,” however “The Price Is Right” provides it a severe run for its cash. The viewers is so exuberant at occasions that it’s laborious to listen to what’s taking place onstage as they root for contestants and shout recommendation, hoping to assist them win large. The group looks like one large completely happy household that’s as invested within the consequence because the contestants themselves.
After the 90-minute taping, the viewers exits the studio because the celebration continues onstage. Becoming a member of the soiree are extra of the present’s key figures, together with government producer and showrunner Evelyn Warfel, the primary lady to carry this place on the present, and longtime director Adam Sandler (not the actor).
Carey is beaming. “I thought it was a great show,” he says with a vibrant smile. “I love when the audience is full of superfans because they’re really into the show, and they all know what’s going on.”
He contemplates the present’s landmark achievement, providing that the present’s authentic producers, Mark Goodson and Invoice Todman (who died in 1992 and 1979, respectively), would “be pinching themselves,” he says. “People in the TV business want a pilot to get picked up. They want the first season to go to a second season. They don’t think 10,000 episodes. They think, ‘Let’s have a good run. Let’s buy a house.’”
“The Price Is Right” manufacturing room in the course of the 10,000th episode. “People in the TV business want a pilot to get picked up. They want the first season to go to a second season. They don’t think 10,000 episodes,” says host Drew Carey.
(Sonja Flemming / CBS)
Two days later, away from the lights and fanfare, Carey displays on the journey that introduced him to this milestone. Dressed casually in a plaid grey button-down shirt and beige pants, he drinks iced tea at a back-corner sales space at Swingers Diner in West Hollywood. An investor within the beloved institution, he famously paid for writers’ meals right here and at Bob’s Massive Boy in the course of the 2023 writers’ strike. He first turned a buyer when “The Price Is Right” taped close by at Tv Metropolis, the place it was housed for greater than 50 years.
Paradoxically, Carey initially balked on the concept of internet hosting, telling his agent “F— no.” “I was like, ‘Are you out of your mind? I’m not going to host a game show,’” he says.
After profitable activates “The Drew Carey Show” and “Whose Line Is It Anyway?” Carey determined that transferring ahead, he would solely tackle work that was really enjoyable. He reluctantly shot a pilot for “Power of 10,” a short-lived CBS prime-time sport present he would go on to host. However he was steadfast about not including one other sport present to his résumé. “I thought ‘The Price Is Right’ was a show that only old people watched … that game shows were something you got stuck with,” he says.
But he reconsidered after realizing it could possibly be gratifying, and it’s secure to say the value was proper: On the time, he was seeking to purchase a soccer staff — he turned a co-owner of the Seattle Sounders FC — and this chance supplied the monetary enhance to take action.
Nevertheless, he was unfamiliar with “The Price Is Right’s” particulars, so he needed to rise up to hurry rapidly, reviewing numerous episodes and studying roughly 75 pricing video games. Carey additionally sought recommendation from Barker, who inspired him to make the present his personal. Throughout Carey’s first season, he “felt like a steward of the show for Bob. I didn’t want to f— it up.” But by the next yr, he discovered his groove, incorporating his looser, extra improvisational type into the position.
Now, with greater than 3,000 episodes below his belt, Carey is at his most assured but. “I think I’m better than I’ve ever been,” he says. “People tell me, ‘I love how much you’ve grown into this,’ and that they could see me getting better every year, year after year.”
“People tell me, ‘I love how much you’ve grown into this,’ and that they could see me getting better every year, year after year,” Drew Carey says about internet hosting “The Price Is Right.”
(Sonja Flemming / CBS)
A part of what makes him such a relatable host is his bond with contestants, formed by his personal upbringing in a “lower middle-class” household in Cleveland. Carey shares that he used to detest rich folks, earlier than laughing and noting the irony — his profession has made him wealthy. Nonetheless, he says he has the strongest reference to “regular folks.”
”These are on a regular basis folks. That’s the magic of ‘The Price Is Right,’” he says. “We’re having a happy moment together, a common bond as people, and that’s all that matters. Contestants will say to me, ‘Thanks for the car,’ but I didn’t give you a car. CBS bought you a car. I just want to make sure you have a good experience going through this whole thing and that you win.”
Accordingly, Carey modified his introduction on the high of the present, preferring “Here’s your host” to “Here’s the star,” a holdover from Barker’s period. “I don’t think I’m the star of the show. The contestants are the stars of the show,” he says. “The reason that people watch the show is not because they want to see me. They want to see the contestants, the people they relate to, winning prizes.”
In the meantime, since its debut, “The Price Is Right” has hosted 75,000 contestants, and given away greater than $350 million in money and prizes. Carey says that particularly with new technological advances every year, who wouldn’t need to win a brand-new automotive or equipment? Nonetheless, he laughs as he displays on a number of the present’s extra peculiar prizes, like a not too long ago featured butter churn. “I remember looking at the camera like, ‘Are you f— serious?’” he says.
“But not all the prizes are aspirational,” he explains. “They’re just there to see if you know the price. It was part of a thing to win a bigger prize.”
As a long-standing signature of the present, prizes are introduced by “The Price Is Right” fashions. However the present’s historical past with its fashions has not been with out controversy. Over time, a number of lawsuits had been filed by former fashions, most of which had been settled out of court docket. Allegations included sexual harassment, racial discrimination and wrongful termination. The final lawsuit was filed in 2011; none have ever concerned Carey.
The present has since turned the web page. In 2012, it started a brand new chapter by including male fashions. Additionally, Carey has ensured that the fashions are correctly acknowledged onscreen, with their names ultimately credit. He scoffs on the nickname used for the fashions up to now, “Barker’s Beauties.” “I didn’t like that and didn’t want anything to do with it,” he says. “Am I going to call them ‘Carey’s Cuties’? No. I’m going to call them by their names. They’re people.”
Fashions Rachel Reynolds and Devin Goda backstage on “The Price Is Right.” The present options 4 ladies and two males as fashions.
(Sonja Flemming / CBS)
Carey has additionally added a extra private contact to the present’s sign-off. He maintains Barker’s custom, advising viewers to spay and neuter their pets, however closes every episode with “I love you” and encourages viewers to deal with their psychological well being. It’s one thing he takes significantly; he struggled with despair after the dying of his father when he was 8 and the trauma of being molested at 9. He tried suicide twice, at 18 and in his early 20s.
A number of months shy of his 67th birthday, Carey seems a lot youthful. He has maintained a slim physique after dropping 80 kilos in 2010 and likewise quitting alcohol. He credit his psychological well-being to remedy, meditation, self-help books and a supportive, close-knit group of confidants, every of whom wears an identical friendship bracelet, which he’s proudly carrying right now.
Nonetheless, Carey’s life hasn’t been with out its challenges, together with the tragic dying of his former fiancée Amie Harwick who was murdered in 2020. (Harwick appeared on the 2018 Valentine’s Day episode of “The Price Is Right,” and the couple broke up later that yr.) Within the devastating aftermath, Carey says the present, which paused manufacturing for the week following her dying, brings him consolation and that means. “These last few years have been like a nightmare in a lot of ways … like, really tough for me to go through where I just want to be in bed all day,” he says. “But hosting the show gives me a purpose, and it gives me something to do. I show up at this place where I’m loved and unconditionally taken care of. When I’m at ‘The Price Is Right,’ I’m pain-free.”
Within the meantime, shortly after the ten,000th episode airs Feb. 26, “The Price Is Right” will go on hiatus earlier than taping resumes in the summertime. Carey will spend a few of his downtime touring. What’s extra, and is not any shock to those that learn his racy viral social media posts final yr about Phish on the Sphere in Las Vegas, he plans to attend the group’s upcoming live performance on the Hollywood Bowl. On New Yr’s Eve, he deejayed the band’s after-party whereas carrying a {custom} black T-shirt that confirmed that even off the clock, Carey’s coronary heart (and humorousness) by no means strays removed from the present. Printed throughout it in daring white letters: “I don’t know the price of anything.”